UNDERSTAND your Athletic Story.
Then tell a better One.
What IS SToryball?
Most of us have heard the term “moneyball.”
Moneyball, put simply, is the use of analytics (numbers) to help athletes improve their strategies & techniques.
“Storyball” aims to answer a different set of questions.
Moneyball asks: “What’s the right shot here?”
Storyball asks: “Can I really do this?”
Moneyball asks: “How should I play?”
Storyball asks: “Who do I believe I am as an athlete?”
Because as powerful as Moneyball has proven itself to be, numbers aren’t the right tool for answering questions about who we are in the critical moments.
Stories do that.
How Does SToryball Work?
Storyball starts by identifying the patterns of an athlete’s attention. When everything is on the line, where are you going between your ears? When pressure builds, what storylines are you drawn into?
For most athletes, our natural patterns of mind (stories) freeze us more than freeing us. For most of us, the stories we carry onto the court, field, or course prevent us from performing at the level we’re capable of.
By identifying the patterns that control our attention, Storyball helps athletes, first, become aware of our stories, and second, it helps free us to change those stories that are constantly limiting our performance.
How Can SToryball Help Our Team?
As former college coaches ourselves, we built the Storyball framework with teams in mind. Just as individual athletes are always carrying stories, teams are doing the same.
Successful coaches of every sport and level know that culture is king. But what is “culture” if not a story about who a team aspires to be? Culture is what unites a group with a shared history and points them toward a future they hope for together.
And just like individual athletes, teams develop habits and characteristics, for better or worse. When pressure builds, what storylines are your team drawn into? Whether it’s a fear of failure, excuse-making, or an inability to get past a specific obstacle or opponent, the stories we (collectively) carry onto the court, field, or course can keep our teams from performing at the level they’re capable of.
By identifying these stories and the often unspoken patterns that limit performance, Storyball helps teams, first, name their stories, and, second, helps them find the keys to unlock the performance they’re capable of.
Engage With Storyball
Unlock your team's full potential with our Team Consultation Package. Name the challenges your team faces and uncover its hidden stories. Craft a unified vision for success.
Expert-led consultations tailored to your team's unique challenges and goals
Focused sessions designed to unearth and reshape the narratives driving team dynamics
Empowers teams to create a shared vision
Transform your team's potential by discovering the unseen stories guiding their actions and provide them with the tools to write a new, successful narrative together. This consultation package acts as a catalyst for collaboration, innovation, and growth within your organization.
A one-on-one chance to dig into the stories you’re carrying onto the court, field, or ice. An opportunity to work together towards a deeper understanding of:
Who you are
Your history
The future you hope for
Whether booked individually or in a package, these sessions are designed to help athletes locate themselves in the Storyball framework, and chart a course towards the best version of themselves.
The project that started Storyball. Our revolutionary approach to improving sports performance—in book form. Inside you’ll find:
An introduction that demonstrates and clarifies how the Storyball approach works
A pair of chapters tracing the path Storyball’s authors took to becoming better athletes
A collection of stories that provide a roadmap to help readers grasp what Storyball could mean for them.
Throughout the book, you’ll find questions and exercises designed to help you or your athletes make storyball your own.
Storyballers
Calvin University Golf
“Storyball Gave our team a Common language to discuss The Mental challenges we face as golfers.”
Davenport University Tennis
“Our Coaches and PLayers Have Referenced SToryball ever Since We sat down with Luke.”
Davenport University Tennis
“The SToryball Framework IS a Shockingly Simple Guide to Our Complex Inner Worlds.”
Contact Us
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